How a Cultiv8tiv assessment helped FizzPopBANG better understand their strong internal culture

Introducing FizzPopBANG

Founded 12 years ago, FizzPopBANG is a Culture & Employee Engagement Consultancy dedicated to creating positive behavioural change in client organisations. With a mission to make people “whistle on their way to work”, FizzPopBANG prides itself on building strong, spirited cultures for its clients.

Building vibrant workplace cultures is central to FizzPopBANG’s identity and service offering, so their senior leadership team understands the power of culture in driving engagement, achieving results, and increasing revenue.

While FizzPopBANG excels at cultivating client cultures, they had not formally evaluated their own and without data to support their perceived notions around their own culture, the leadership team couldn’t be certain about what improvements might benefit their internal culture most.

To gain an accurate picture and build a targeted culture transformation project for their own team, FizzPopBANG partnered with Cultiv8tiv to undertake a comprehensive culture assessment, designed to identify areas with the greatest potential impact for their team.

Challenges and Cultural Context

FizzPopBANG’s senior leadership team were confident about the positive culture they had created for their team, but recognised that there’s always room for improvement, especially when considering the context of their working practices and locations.

As a fully remote company, they faced unique challenges in maintaining team motivation and connection while working virtually. The senior leadership team suspected that fostering stronger team bonds and refreshing past initiatives could help, but they needed confirmation.

Through a Cultiv8tiv assessment, FizzPopBANG aimed to validate their belief that motivation was the main area to build upon, all while receiving a clear understanding of their team’s priorities. This level of insight and understanding would allow them to build a culture plan that would further reinforce their shared values and vision.

Reassuring Cultural Focus with Cultiv8tiv

Our AI-powered culture assessment confirmed that FizzPopBANG’s overall culture was strong, while confirming that – as suspected – the primary area needing focus was team motivation. This piece on motivation related closely to team connection, communication, and the reintroduction of past initiatives.

These findings reassured the senior leadership team that their perceptions were accurate and gave them a specific direction for revisiting their internal culture.

Data-Driven Transformation: Insights and Actions

FizzPopBANG’s Cultiv8tiv assessment provided the leadership team with measurable insights across 12 areas of their organisational culture, giving each a numerical value; this provided both a benchmark for future culture work and clear evidence of FizzPopBANG’s cultural strengths.

Equipped with actionable insights, the senior leadership team planned to build on this initial snapshot with a focus on motivation by boosting engagement and connection. A follow-up Cultiv8tiv report in a year’s time will allow them to measure the impact of these efforts and track year-on-year improvement.

Client Testimonial

Zoë Cox, Managing Director at FizzPopBANG, said:

“We really enjoyed running the Cultiv8tiv assessment with our team. It allowed us to reflect on our own culture and test our assumptions about motivation within the team.

“The results were insightful, and having a numerical value for each area gave us a solid basis for discussion. Now we can confidently tell our team, ‘This is what you told us, and here’s what we’re going to do about it.’

“We’ll definitely run this report annually. We’ve worked so hard on our culture, and a snapshot like Cultiv8tiv’s reassures us that our efforts are making a positive difference. Running another report in a year will let us compare progress and see how our renewed focus on connection and motivation has helped.”

Looking Forward

FizzPopBANG’s senior leadership team plans to use an in-person, all-hands event during the festive season to share the Cultiv8tiv report with their team. This will allow them to show that they understand how employees are feeling, while presenting plans that address key areas for improvement, while also committing to enhance the aspects of the culture that employees already love.